Report - Case study

Simple Task:

1. Select a job ad in the Financial Services Sector- include a copy of the ad you chose
2. Analyse how the ad meets the AIDA criteria- attention, interest,
desire and action.
3. What are the key competencies required to be effective in this position?
4. Analyse the potential recruitment methods that could be used to generate
applications for this position. In your answer discuss internal & external
methods, outlining advantages and disadvantages of both. Recommend &
justify a suitable recruitment process for the position.
5. Analyse the potential selection methods that could be used for this position,
discussing the advantages & disadvantages associated with the
methods. Recommend & justify a selection process suitable for this position

requirement:
Answer each question in a separate section- use headings
• Justify your recommendations through logical discussion. Set out your
recommendation clearly, where required, under each section
• Use a business like writing style- concise sentences, good grammar and
paragraphs that are not too long
• Reference your work Harvard Style (in text citation and in reference section
• Maximum page length 4 pages (not including a copy of the job ad). Quality
is more important than quantity!