How to create an amazing freelance profile: Stand out and win work

So, you’ve decided to take the plunge and go freelance, you’ve signed up to PeoplePerHour (if not, what are you waiting for?) and now you’re waiting for the work to roll in. But before you’re going to get any freelance work, you need to create an all-singing, all-dancing freelance profile bio that will win you jobs and get you noticed.

We’ve been in this game for a while- heck, we even created the platform. So, we know a thing or two about creating a freelance profile. In this blog post we’re going to guide you through each element of creating a freelancer profile to give you the best possible chance of winning work.

Upload a freelancer profile photo

The nature of freelance work is remote which takes away traditional face to face introductions. This means that a buyer (business) has only got your profile information to go on before deciding whether or not you are trustworthy enough to give work to.

This is your opportunity to present yourself in a positive way and show a business that you are professional and committed.

Avoid blurry, low-light quality pictures and opt for a front-facing head and shoulders shot.

Create an enticing freelance bio

First impressions count. Think of your PeoplePerHour freelance profile as your very own online CV.  This is your chance to really sell your skills and experience and showcase all the reasons why you are the best person for the job. Yes, you.

Initially, only the first 3 sentences of your freelance bio will be visible to a business. Be as interesting and engaging as possible and avoid using corporate jargon. Double check all information provided and ensure that there are no spelling or grammar mistakes.

Add your superstar skills and experience

When buyers search for your services, the keywords you use for your skills and experience will show up so ensure these are as up to date as possible.

Figure out your freelancer hourly rate

If you’re unsure how much or how little you should be charging as a freelancer hourly rate, it’s worth doing your homework to see how others in your field are pricing themselves. Experience, additional training and the calibre of previous projects worked on will all impact your fee. Don’t sell yourself short. Remember that even when you complete work there will be service fees to pay in addition to the dreaded tax return in January. Price yourself realistically but ensure the end result will be worth your while.

Showcase your best work – upload a killer freelancer portfolio

In life we always want to try before we buy. Whether it’s Instagram pictures of food at a restaurant enticing us to visit or reading book reviews before we make the purchase, showing examples of your work will be the key decision maker for a buyer. Take time to choose your very best work, ensure the files are uploaded properly, clearly laid out and enticing.

Feature your profile to get noticed

If you are new to PeoplePerHour and want to get noticed, you can feature your profile to appear higher in search results.

Of course, the best way to grow your presence is by growing your reputation organically, consistently delivering great work and receiving positive feedback. Get recommendations from your own network of colleagues and previous clients. This can help reassure potential buyers that you are a trusted professional and help you move further up the ranks.

Keep it fresh

Make sure you come back regularly to refresh your profile, add in any new skills and keep your portfolio up to date with the best samples of your work.

Featured Photo by Thong Vo on Unsplash