How to create an amazing freelance profile: Stand out and win work
So, you’ve decided to take the plunge and go freelance, good for you! Now all you’re waiting for is the work to roll in, but how to get there? A great profile goes a long way – here’s just how to do it.
In this guide, you will find out just how to create an engaging freelancer profile but also how to win the projects you want.
1. Upload a profile photo
The nature of freelance work is genuinely remote and so having that face-to-face introduction can be really important. Sometimes it’s not enough to just have a profile description.
A friendly and professional photo can go a long way – it adds a personable touch to your profile, and potential buyers are more likely to approach you if you have a profile picture compared to those who do not.
Find professional headshot photographers on PeoplePerHour to help complete your profile!
2. Create an enticing freelance bio
First impressions matter. Think of your freelance profile as your very own online CV. This is your chance to really sell your skills and experience and showcase all the reasons why you are the best person for the job.
The first 3 sentences of your freelance bio will be the information a business sees, so make sure your bio is clear, avoids corporate jargon, and grabs their attention. Double-check all information provided and ensure that there are no spelling or grammar mistakes.
3. Add your superstar skills and experience
Show off your relevant experience and skills. It’s important to think about what a buyer will be searching for when trying to find your service.
The closer you can be to the search term buyers use when looking for your skills, the more likely your profile will stand out and meet their needs.
4. Figure out your freelancer hourly rate
If you’re unsure how much you should be going for, have a look at other freelancer profiles, what rate are they charging for similar skills?
Know your worth. Experience, additional training, and the caliber of previous projects will all impact your fee. Don’t sell yourself short.
Buyers look for efficiency, reliability, and quality over price. They want a freelancer who won’t let them down and will do the job right. Price yourself realistically but ensure the end result will be worth your while.
5. Showcase your best work – upload a killer freelancer portfolio
Take time to choose your best work – don’t be afraid to show off your amazing talent.
People like to get a taste of what they are buying. Whether it’s a photo on Instagram that’s enticing you to visit a restaurant or you’re checking out a book review before making that purchase, a strong portfolio and showing examples of your previous work is helpful for potential buyers to make a decision.
6. Feature your profile and get noticed
Feature your profile and buyers will see your skills first.
You can also grow your presence organically by delivering great work and receiving positive feedback. This will help reassure potential buyers that you are a trusted professional and get more business!
7. Keep it fresh
Make sure you come back regularly to refresh your profile, add in any new skills and keep your portfolio up to date with the best samples of your work.
And that’s it! Follow these 7 steps to create a killer freelance profile that’ll help you stand out from the crowd and win more work.
