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About Me
Making your business stand out amongst the crowd! That is my business!
With over 15 years of media relation experience against a broad range of sectors, I know how to help you make sure your business stands out in a crowded marketing place. I make sure I understand your business thoroughly and am in a position to choose selective PR and marketing tactics which fit within your budget and resource levels. I am quite comfortable with building bespoke b2b or consumer campaigns and have done so as a freelancer in a variety of sectors for the past 7 years.
I offer:
Initial PR and marketing audit, to measure where your company is placed now in the eyes of your external customers against where you would like to be.
Media relations encompassing relationship-building with relevant editors and journalists, forward feature targeting, key message development, effective online and hard copy press releases, case studies, by-lined articles and features, newsletter development, e-zines.
Media training, including the development of key messages, delivery training, face to face training, broadcast interview, management of hostile question.
Online PR, including building your online strategy, brand reputation monitoring, reciprocal link building, competition promotion, web article distribution, press release optimisation and social networking.
Award preparation,including research, sponsorship opportunities, AV presentation writing, event hospitality, award submission writing, pre- and post-award media relations.
Events, conferences and exhibitions, from start to finish whether you are attending a conference or putting on your own. Also I can cover smaller seminars and dinners. Within this bracket, I have experience in developing speaker opportunities as external conferences for clients.
Film, photography and video, again from start to finish. I can provide experienced associates who are very used to fitting into my clientâbriefs and providing a images suitable for all uses.
Guerilla PR -f you are looking for fun, we can look at low, medium and high risk stunts to get you noticed! From risk assessment, to giveaways, organization on the day and follow up press releases.
Marketing tactics which are very likely to be included into a campaign for a smaller company are covered by the use of the following: direct mail, email campaigns, web design and development, advertising, development of marketing materials, copywriting. I can also cover projects which include marketing audits, market research.
For areas where I do not have the expertise, such as website build technologies, I work with established associates who I have developed over the last 7 years and have used on many occasions for clients. This gives you the flexibility of using my services as a one-stop shop and the benefits of using the expertise of these associates only as and when you need them.
Areas covered: UK, East Anglia
Portfolio
Skills
Job Reviews on PPH
Work Experience
10 yrs in PR and Marketing Communications
4 yrs as a freelancer
Portfolio and client testimonials can be forwarded on request
Feb 2010 to Present
Freelance Event Manager at Newmarket and District Chamber of Commerce
NDCC are affliated to the Suffolk Chamber of Commerce and cover the west of the county, with events in the Forest Heath Region. Here I work with the committee to provide a wide range of events from bespoke tours, high profile speaker events and purely networking events. The role includes membership management, marketing, venue search and booking, speaker recruitment, diary planning and delegate recruitment. Delegate numbers range from 20 - 45 at each meeting, with an online booking system used via www.suffolkchamber.com. For further information on NDCC, go to www.newmarketanddistrict.co.uk.
Education
CIM Postgrad in Marketing

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