Social Media Audit
- or -
Post a project like this$$$
- Posted:
- Proposals: 12
- Remote
- #1827835
- Expired
We'll make you tons more money without increasing marketing cost. Seriously!
Siglufjoerdur
Digita Marketing, Fashion, Wordpress, Social Media SEO, SMM, Blogger, Logo, Designer, Translation
Islamabad
Appointment Setter / Sales Closer / Lead Generation Specialist / Sales Trainer / Linkedin Marketing / Business Development
Balham
4119866470497500708805851004531120409813024291790388191947819500771965336
Description
Experience Level: Expert
I would like a Social Media Audit please to start on the 21st December, not perscriptive but along the lines of;
Social Media Audit Process & Considerations
- Inventory all social digital assets
- Where is the brand currently leveraging social?
- Who (staff: official and “cowboys”)
- What is current performance? Good and bad.
- What are competitors doing? Opportunities?
- Listening: brand, customers, prospects, employees, executives, competitors
Social Media Content & Activities to Audit
- Content creation, curation, frequency, quality
- Social media policy – global, regional, departmental
- Technical (microformats, code, responsive)
- Inventory social profiles
- Networks participating, tombstone accounts
- Conversations and engagement
- Sentiment, brand, frequency, topics
- Advocates & dissenters (internal and external)
- Integration between departments – Marketing, PR, HR, Customer Service, Legal, Product
- Internal and operational social media/platform use
Social Media Audit Process & Considerations
- Inventory all social digital assets
- Where is the brand currently leveraging social?
- Who (staff: official and “cowboys”)
- What is current performance? Good and bad.
- What are competitors doing? Opportunities?
- Listening: brand, customers, prospects, employees, executives, competitors
Social Media Content & Activities to Audit
- Content creation, curation, frequency, quality
- Social media policy – global, regional, departmental
- Technical (microformats, code, responsive)
- Inventory social profiles
- Networks participating, tombstone accounts
- Conversations and engagement
- Sentiment, brand, frequency, topics
- Advocates & dissenters (internal and external)
- Integration between departments – Marketing, PR, HR, Customer Service, Legal, Product
- Internal and operational social media/platform use
Sally-Ann B.
100% (3)Projects Completed
2
Freelancers worked with
2
Projects awarded
40%
Last project
6 Dec 2017
United Kingdom
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