Copywriting for Wine Website

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  • Proposals: 48
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  • #37769
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Kieran B.Amanda C.Alan S.Judy B.Frances I. + 43 others have already sent a proposal.
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Description

Experience Level: Expert
We are currently looking for an experienced copywriter who would research and write text-copy for our e-commerce wine website.

In summary, we, are a start-up thats launching a unique and innovative e-commerce website to retail wine to UK consumers. We aim to empower UK wine drinkers to make informed decisions during their wine purchase selection by providing them with additional relevant information on wines that will allow them to make confident and educated choices. Our focus is on strengthening the UK wine-drinking consumers selection by providing insight and information into whats really in the bottle theyre buying, rather than solely the limited information featured on the wine label.

The majority of topics for which we are looking to commission copywriting services cover grape varieties, wine producing regions and countries. All in all, we are looking to commission about 30-40 topics and each topic will have to be around 300-400 words in length (although this limit is not set in stone). It is essential we find a candidate who understands search engine optimization and implements this in their style of writing.

We aim to give interesting knowledge and facts on wine producing countries/regions/grape varieties so that the website is also factual and informative rather than just a sales website. Furthermore, we aim to develop and expand on this as time goes on but obviously not becoming an encyclopaedia. This may present further copywriting opportunities in the future.

As a guide to what we would like to include in the 300/400 words, following is a general outline but we will discuss this in greater detail with the selected candidate for the job:

Countries:
1. Wine production facts on the country
2. Production areas and denominations
3. Grapes popular grapes and blends
4. Interesting facts

Regions:
1. Wine production facts on the region
2. Production areas and denominations
3. Grapes popular grapes and blends
4. Interesting facts to include top wine makers

We would also possibly introduce some information on weather and terroir in the text for countries and regions.

Grape Varieties:
1. Provenance and Locations
2. Flavour Profile
3. Taste & Food matching
4. Use and Blends
5. Interesting facts

It is of utmost importance to note that we will need the copy dripped over to us during the month of October, with a view to have all the 30-40 topics finalised by the end of October / beginning of November. Therefore, we require speedy responses in order to agree and commence the work.

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