When she's not singing or playing harp, Katie is an experienced freelance PR consultant and has worked on a huge variety of projects. I went freelance in August 2017 and haven'tmore...When she's not singing or playing harp, Katie is an experienced freelance PR consultant and has worked on a huge variety of projects. I went freelance in August 2017 and haven't looked back since!
What do the following have in common? Youth theatre, whisky, wind farms, pipe bands, shopping centres, tourist destinations, ski centres, a military tattoo, public sector campaigns, bands and musicians, language courses, national radio, fashion brands, and a campaign to give Scotland its very own National Oatcake Day... not much really, apart from them all being areas I've worked on over the last few years.
I've been working in PR and marketing since 2009, after completing a Masters in Public Relations. I've worked with well-known PR agencies in Scotland and as well as in-house for companies including National Theatre of Scotland and Communicorp UK, home to radio stations including Capital Scotland, Smooth North West and Heart Yorkshire.
I can work with brands to develop effective communication strategies and campaigns and is skilled in promoting brands via traditional media relations, social media and other digital marketing activities. I love to tell a good story and will help you spread your stories to your target audience.
Whether you want to launch a new product or shout about your business success, I can help, either on a one-off project or on a retained basis to support your business goals. Passionate about all things digital, I can help you develop a digital strategy and give you the helping hand you might need with social media so you have the confidence and knowledge to talk about your work online. Katie has worked with a variety of organisations from Scottish Natural Heritage to TFX Performing Arts Academy to create and manage effective social media accounts whilst also delivering social media training to help get them on the right track.
What do the people I work with have to say?
"Always a pleasure to deal with, she is resourceful, helpful, persistent and patient – all qualities that make her a credit to the businesses she represents." Stan Arnaud, Press & Journal
"Katie is a talented and very passionate communications and PR professional. She helped shape the language of our communications, policies and platforms that represented our company vision, mission and values well and would have an intrinsic part in the development of our culture." Grace Hannah, Communicorp UK