Hi!
My name is Michaela Salacinski and I specialise in article and blog writing, particularly within the niches of travel, wellness and cruelty-free, natural beauty.
My passion...Read moreHi!
My name is Michaela Salacinski and I specialise in article and blog writing, particularly within the niches of travel, wellness and cruelty-free, natural beauty.
My passion for freelance came after setting up my own blog and really enjoying the process of creating content for my own site. I started freelancing for other companies and love that I have the opportunity to craft original and diverse content for a range of brands.
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MY BACKGROUND:
I run the lifestyle blog: https://halcyonliving.co.uk/ where I blog about travel, health, fitness and beauty. When curating blog posts, I apply SEO best practices as well as sourcing high-quality imagery.
As well as creating content for my own blog, over the past year, I have collaborated with a number of lifestyle and beauty blogs on a freelance basis.
With blog content and web copy, I've used my skills to capture the brand voice and create a strong, emotional connection with the audience.
I also have experience with social media marketing for both a health blog and a lash product company. Through these roles, I have experience in creating eye-catching posts using Canva and scheduling these to go out on social media profiles. This includes using both Hootsuite and Buffer to line up posts to go out at times that will generate the most engagement.
As well as blog writing, article curation and social media scheduling, I also have experience in the following:
Creating and running competitions/giveaways
Wordpress blog post formatting
Making website tweaks with custom CSS coding
Website imagery e.g: banners, post images, social media promotion images, podcast images etc.
Proofreading and editing post listing and articles
Sourcing relevant royalty-free (no attribution required) imagery and vector icons/images.
Installing and customising Pipdig themes (popular for lifestyle blogs)
Setting up and customising WIX sites.
Setting up MailChimp lists and customising emails