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What you get with this Hourlie
Starting from your homepage I work through the screens and capture the heuristics, description of the issue or observation and where applicable provide a recommendation.
In the review I use one of the best known set of heuristics developed by Jacob Nielsen which are outlined below:
Visibility of system status
Match between system and the real world
User control and freedom
Consistency and standards
Recognition rather than recall
Flexibility and efficiency of use
Aesthetic and minimalist design
Help users recognize, diagnose, and recover from errors
Help and documentation
Once the evaluation has been completed the screens and findings are moved into a word document where a short introduction and summary are included as a final deliverable.
What the Seller needs to start the work
There are ease of use heuristics that the world perceives from clients' eyes. However this report will have more particular outcomes for your vision on your site and brand in the event that you can share data about your business; What you do?, How you do it?, What's the impression you need to make on your clients?, What was the site made for?, What are your short and long haul objectives? both for your site and your image before assessing.