Audit your Adwords account and give CRO improvements

Delivery in
6 days
(52 reviews)
Response time
within 2 days

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What you get with this Offer

We're proud to be accredited by Google as a Premier Partner. One of twenty or so UK wide out of over 3,000 teams & currently the only one on PPH. We manage a broad portfolio of accounts varying in business sector/ size spending between £500 - £100k per month. View my profile for more info.

Account Audit
In my manually produced 25 page report I will look at your account thoroughly to see gains & improvements that can be made to the overall structure as well as suggesting longer term strategies to employ.

We look at your accounts performance over the last 30 days & consider the following:
1. Is your Account Structure correct/ fits best practice guidelines
2. Assess you ad copy - suggest split testing opportunities
3. Ad Extensions - suggest better alternatives
4. Check your Scheduling is set correctly
5. Assess whether your Geo Targeting is correctly set up
6. The Rotation settings for your ads
7. Check your Keyword matching - suggest better alternatives
8. Correct management of Negative Keywords
9. Analyse at granular level Quality Scores
10. Bid strategies/ management
11. Display Networks analysis
12. Re-marketing analysis
13. Check conversion tracking/ Goal Set ups correctly installed
14. Strategies to lower your CPC + boost your CTR

Landing Page Audit
In addition to the Adwords audit we analyse your key Landing pages & suggest improvements to generate greater sales/ leads boosting your CRO (conversion rate optimisation). Whether you're an eCommerce site selling products or providing services & need a lead gen boost we'll tell you where you're going wrong. We look into bounce rates & conduct speed test analysis to see how you can fine tune your site generally + specific landing pages.

CRO (Conversion Rate Optimisation)
Clicks & traffic is all very well but are you struggling to convert actually CONVERT the traffic you are acquiring. Many clients struggle at this last hurdle & don’t put enough thought into creating an on page environment that funnels the generated audience through to purchase or form filling/ calling etc. (lead generation). As part of this hourlie my analysis will tell you how to boost your CRO & maximise the return you get on your ad spend + I'll give you a 90 point checklist to put your CRO through the roof!! When our work is done you'll get a 25 page report with a 45 min call to discuss our findings/ recommendations.

Get more with Offer Add-ons

  • I can audit your BingPPC account

    Additional 5 working days

  • I can get into your competitors adwords campaign and produce a competitor keyword analysis report

    Additional 5 working days

  • I can check your website for broken links (404) to avoid wasted spend on ads

    Additional 5 working days

  • I can set up your Google Shopping Campaign

    Additional 5 working days

  • I can build a fully optimised adwords campaign + give £120 of adwords credit

    Additional 5 working days

  • I can manage your campaign for 1 month (ad spend up to £1k)

    Additional 5 working days

  • I can optimise & manage your account for 5 days

    Additional 5 working days


What the Freelancer needs to start the work

- Due to the depth of analysis for this report we feel it would not be beneficial for accounts spending less than £900 per month as not enough empirical data would be available to draw strong conclusions/ recommendations. If you spend less than this contact us first to discuss suitability.

- Account needs to have been continually active for last 60 days

- I will need MCC access to your account and will send and invitation over to you to accept.

- All data and information is handled in a strictly confidential manner and I am happy to sign relevant non disclosure agreements if required.

- This is a manually produced report and not one produced in 2 minutes at the flick of a switch. It takes many hours to produce and requires the input of myself and team specialists. It comes with a PPC Audit, Landing Pages Analysis, CRO Analysis and Tips, Auction Insights Reports, Ad Reports, Speed Test Analysis/ Reports & 90 Point CRO Optimisation Spreadhseet - hence the 5 day working day turnaround from when we have remote access and all information back from the buyer. With this in mind if you want a basic audit please call first.

- Competitor Analysis - If you select this please provide 2 competitors you want us to look at. NB This information is not available for all sites, especially if they are small or don't have much traffic. If there is an issue with the URL's provided we'll let you know.