Experienced PR and Communications Consultant
Getting your name, company or products featured in the press can be one of the most influential marketing tools there is. The trick to all marketing is to understand your customer’smore...Getting your name, company or products featured in the press can be one of the most influential marketing tools there is. The trick to all marketing is to understand your customer’s interests, needs and requirements. My job is to figure out what you really want to promote and how that feeds into your companies targets, ambitions and needs, then merge the two with in the right media with the right messages.
I provide effective PR and MarComms solutions for SME and large corporate brands in the retail, B2B, technology, education and lifestyle. Clients have included government departments to international brands right down to niche start up businesses.
I never mass broadcast press releases, everything is targeted to particular press requirements or target audience. I've handled online marketing spends of over £250,000 and generated world wide press coverage with an EVA of over £1m.
When it comes to strategy, due to my career experience I can draw from knowledge and practical experience from TV to press advertising, news generation to online marketing, website build management to partnership schemes. All strategy comes from an understanding of clients objectives, the market they operate in and the behaviour of the target audience.
So that is enough about me, how can I help you?
Area Covered: Cardiff, Wales, UK, Europe
Company Name: Spot On events & communications
Work Experience Summary: I have project managed in all areas of PR and Marketing from media relations to online marketing, branding to event management for national brands, niche products, charities and public sector.
I have managed multipul product launches for food, charity and public sector events. Taken blue chip company staff for reward and incentive weekends, organised Christmas parties and exhibitions, even a horse show.
Degree: BA Hons
Field of Study: History
University / College: University of Wales Aberystwyth