- Greenside, ZA
- £32.50 /hr
- Available now
Have vast experience in virtually every writing discipline there is. Advertising mainstream - print, scripts for TV, radio, videos, websites; below-the-line; direct response; brochures,more...Have vast experience in virtually every writing discipline there is. Advertising mainstream - print, scripts for TV, radio, videos, websites; below-the-line; direct response; brochures, leaflets, etc. Journalism background qualifies me to write press releases and articles. Good conceptualiser, fast turn-around time. Have written on almost every subject imaginable, from sex aids to ammonia crackers and impulse generators, from beauty products to motor cars, knee replcements and brain swabs to time-share and housing - and everything in between.
Area Covered: Worldwide
Summary: Have worked for several major ad agencies in various posts, lincluding coywriter, copy director, creative director & managing director. Have been associate editor of in-house newspaper and glossy magazine for large corporation and contributing editor for a civil engineering contractors' magqazine. Have lectured at university on psychology of advertising. I've won three Echo awards & been a finalist in John Caples Awards (USA).
Company: Business Blue Book of SA
Description: 12-page direct response letter to sell new subscriptions to the prestigious Business Blue Book of SA
Company: Busness Blue-Book of SA
Description: 12-page direct mail sales letter
First reminder letter
Follow-up reminder letter
Education Summary: Largely self-educated, but enjoyed one-on-one, on-the-job training in journalism and have a management certificate from University of Natal where I have also lectured on the psychology of advertising. I consider my experience the best educator - copy director, creative director and managing director of ad agencies.