- Lund, SE
- £7 /hr
- Available now
Creative and analytical with a wide commercial experience from online businesses. Specialist in the travel, and e-commerce sectors.
I'm a British guy living in Sweden havingmore...Creative and analytical with a wide commercial experience from online businesses. Specialist in the travel, and e-commerce sectors.
I'm a British guy living in Sweden having worked previously in UK and overseas.
Job Title: Marketing Manager - Search & Affiliates
Company: Boozt Fashion
Description: Driving targeted traffic to big brand e-commerce websites with 9 target countries. This role has included:
☞ SEO - Optimising on site and off site features to secure and grow organic (free) traffic from search engines.
☞ Analytics - Identifying trends and opportunities.
☞ Affiliates - Set-up and management of affiliate schemes in 9 countries.
☞ SEM - Management of paid search activity (Adwords) including display ads / retargetting.
Job Title: Owner
Description: Developing and marketing a large portfolio of (mainly destination specific) websites. These sites drive targeted traffic to travel industry partners such as tour operators and airlines.
Skills developed include:
☞ Social Media.
Job Title: Revenue Management Analyst
Company: Sterling Airlines
Description: ☞ Achieve a target of maximising revenue for the airline via day-to-day management of a portfolio of routes. Have an understanding of each individual market and its trends.
☞ Analyse booking patterns and decide on appropriate action to ensure that monthly targets for passenger numbers, load factor and yield are achieved.
☞ Monitor the pricing of competitors across the relevant portfolio and use fare comparison software to ensure Sterling offers the most competitive fares.
☞ Analysis of the appropriate action necessary if the competitive landscape changes in each market.
☞ Use of historical data on traffic and demand levels to establish parameters for future fare levels appropriate to the time of year.
☞ Analysis of fare levels and seat allocations, producing recommendations for changes to routes on a seasonal / monthly / day of week basis.
☞ Liaise with other key functions in the commercial area inc scheduling, marketing, sales and planning.
Job Title: Commercial Executive
Company: TUI UK ( Thomsonfly )
Description: I reported to the Commercial director in a pivotal role liaising between the revenue management and marketing teams. I had a broad range of responsibilities from producing key management data to coordinating marketing promotions. Other key responsibilities included competitor benchmarking and ancillary revenue promotion.
Job Title: Trading Executive
Company: Thomson cruises
Description: The role involved the pricing of cruise holidays with an emphasis on close retailer partnerships and tailoring offers to different markets in addition to producing reports for trading analysis and finance.
Job Title: Yield Executive
Company: Thomson Holidays
Description: I worked in Rhodes for summer 2004, then Dominican Republic and Cancun for winter. When I was based in Dom Rep, I was also responsible for the resorts in Cuba. This role involved analysis of bed requirements, production of rooming lists, supplier liaison and the provision of various reports to HQ.
Job Title: Planning & Trading Assistant / Executive
Company: TUI UK ( Britannia Airways )
Description: An integral part of the planning and trading department which owns the pricing and distribution of airfares from initial launch until flight departure. While in this team I was responsible for production of a brochure and also UAT for a new website for the airline.
Field of Study: Economics and Geography
University / College: University of Wales, Swansea
SEO,SEM,E-Commerce - UK & International Experience
Great to work with, prompt delivery, detailed work, surpasses brief, will use again and again
Very professional. Work delivered was comprehensive, insightful and delivered to the brief. Great comms too.