- Reading, GB
- £80 /hr
- Available now
An experienced Head of Marketing I have worked in financial services, telecommunications and IT infrastructure vendors. With a successful record in launching and driving new products,more...An experienced Head of Marketing I have worked in financial services, telecommunications and IT infrastructure vendors. With a successful record in launching and driving new products, opening new markets, territories, channels and services for demanding, international Fortune 500 companies including SAP, Bull Computers, Harris Computers and CGI Europe. This is complemented by my experience working for SME’s including Redwood Software, iCrossing and Airwave.
Deep experience in strategy development, business planning, channel building, and all facets of digital marketing and experience creation. Plus proven accomplishment in designing and executing 360 degree digital, direct and integrated communications programs in the UK, USA, EMEA and APAC.
Strategic Analysis, Competitor & Market Analysis, Positioning & Messaging, Go To Market Programs, Lead Generation, Advertising, Branding, Online Web Marketing, Digital Marketing (SEO, PPC), Alliances & Channel Marketing, PR, Analyst Relations. Direct and Virtual Team Management. Corporate Capitalisation/Funding, Structuring and Incorporation.
Providing strategic and operational business development and marketing consultancy services to SME's in the software market. Defining marketing plans and then working with my clients to successfully execute them.
Honors Degree: Political Economy
University of Kent at Canterbury
Degree: Post Graduate
University / College: University of Leeds