
- London, GB
- £25 /hr
- Available now
I am offering my services as a Digital Marketing/ Social Media Consultant to help enhance your company's online presence.
I have over 5 years experience working in themore...I am offering my services as a Digital Marketing/ Social Media Consultant to help enhance your company's online presence.
I have over 5 years experience working in the digital space, working with one of the worlds biggest Professional Services firms (Big Four) on their multiple award-winning website and also most recently working for a large multinational bank on their internal online presence across the EMEA region.
I will be able to help consult on the following web 2.0 products:
* Search Engine Optimisation (SEO) -increasing your presence
* Website structure and usability
* How to best maximise on Social Media to be suit your company
* Mobile/Cell phone marketing
* Email Marketing
* Blogging
* Digital brand engagement
* Webcasting
Please feel free to contact me for an initial discussion around your needs and where I will be able to help you improve your company's online presence
Area Covered: United Kingdom
Work Experience Summary: April 2010 Ã’¢ï’¿’½ï’¿’½ To Present Online Communications Officer Citigroup
Role:
Ã’¢ï’¿’½Â’¢ Produce business case development, establishing what the key drivers are behind a business, how digital operations can deliver on these and what the key metrics should be.
Ã’¢ï’¿’½Â’¢ Project manage the migration of CitigroupÃ’¢ï’¿’½ï’¿’½s various EMEA intranet sites from current system to a new Content Management System
Ã’¢ï’¿’½Â’¢ Act as a link between the IT team in the US/ APAC, and the HR content owners of various intranet sites
Ã’¢ï’¿’½Â’¢ To plan, manage and implement online communications to support HR strategy across EMEA
Ã’¢ï’¿’½Â’¢ Create, manage and market new online social networks/ communities for HR across EMEA
Ã’¢ï’¿’½Â’¢ Produce and edit quarterly HR online magazine distributed across the EMEA region
Ã’¢ï’¿’½Â’¢ Plan, manage and implement various HR integrated marketing campaigns across various Citi locations in EMEA
Highlights:
> Successful integrated marketing of Citi Employee Services (CES) led to a 34% increase in calls to the CES desk
> Increase of 76% of HR system following successful online campaign
June 2006 Ã’¢ï’¿’½ï’¿’½ April 2010 Online Media Senior Associate PricewaterhouseCoopers
Role:
Ã’¢ï’¿’½Â’¢ Building and daily maintenance of the PwC UK Careers website
Ã’¢ï’¿’½Â’¢ Implementing Web 2.0 features onto the website- including Chat Live, Interactive games, PwC People Blog, social networking (Facebook) and mobile phone marketing
Ã’¢ï’¿’½Â’¢ Project managing and delivery of the annual re-launch of the Student Careers website
Ã’¢ï’¿’½Â’¢ Producing and managing the video production of various PwC careers videos- including the formation of the PwC Careers channel on YouTube
Ã’¢ï’¿’½Â’¢ Maintaining relationships with stakeholders- recruiters, bloggers, PwC managers and third party suppliers
Ã’¢ï’¿’½Â’¢ Competitor analysis and web metric reporting with the use of WebTrends analytics
Highlights:
> Voted best UK graduate website 2010 by PotentialPark Market research
> 13% increase in job applications following improved navigational structure and usability of the careers website
Education Summary: Kingston University- Media and Cultural studies B.A. 2:1

Rebecca A.
Award- winning Digital Marketing/ Social Media Consultant available