- Elstree, GB
- £40 /hr
- Available now
I am a freelance writer and media and communications consultant with 20 years experience across the industry. A former broadcast journalist and presenter for LBC and News Direct,more...I am a freelance writer and media and communications consultant with 20 years experience across the industry. A former broadcast journalist and presenter for LBC and News Direct, I am also the founder of The Women's Collective, encouraging women back into creative writing.
Most recently, I worked for three years in the media team at Lee Valley Regional Park Authority, promoting their 26 miles of parkland across London, Herts and Essex.
Excellent self starter, I get things done.
My media experience encompasses radio presenting to publishing, project and account management to broadcast PR. I worked as a freelance senior consultant for boutique PR agency, EdenCancan and brand partnership leaders Touchdown Marketing. I have researched and contributed regularly for Fodor’s Travel Guides in New York and Crimson Publishing business books.
My first book, ‘Inspiring Women’, a series of profiles with 26 women entrepreneurs was published by Crimson in 2007.
Area Covered: PR, media, copy writing, author
Work Experience Summary: POPPY PR
Freelance Media Consultant September 2006 to October 2009
Three years self employed experience
Excellent range of contacts across b2b and consumer media
Achievements include: securing feature pages, meet and greets with press, exclusive coverage in national newspapers and key entrepreneurial/business publications
Clients include a pan European digital press agency, (Way to Blue) an international costume designer, (Vinilla Burnham) classic car website, social sciences author, woman entrepreneur (Outsec) and boutique PR agency (EdenCancan)
Deliverables: copy writing, key messaging, press releases, media relations campaigns, new business plans and pitches, tight turn-around projects, media audits, case-study and statistics-based campaigns;
CANCAN COMMUNICATIONS August 2004 to September 2006
Senior Account Manager
Media relations (selling in stories across newspapers, magazines, broadcast and online)
specializing in b2b PR, account management and client liaison and consultancy, organizing
breakfast forums for clients, event management, drafting editorial copy, compiling case
studies, award entries and PR time plans.
Responsible for managing a team of 2 executives
Pitched and won major media client, mad.co.uk, on basis of working relationship
with editorial team
Managed and retained clients including:
design agency NOWWASHYOURHANDS
brand marketing agency Touchdown
field marketing agency Impetus
integrated marketing agency jpmh
recruitment consultancy purple
health and beauty brand consultancy KWL
networking organisation BNI
international outdoor media planning and buying firm Poster Publicity.
AURORA GENDER CAPITAL MANAGEMENT November 2003 to July 2004
Account and Marketing Manager
Supporting CEO of entrepreneurial company on a daily basis
Blue-chip account management
Liaising with women entrepreneurs, events organizing
Customer newsletters; PR, advertising & marketing
Product and expo event sales (online software)
Communications Manager March 2002 to October 2003
Working for the Managing Director of the company
Project management of all new company publications and corporate calendar
PR – press releases, media monitoring, media strategy
Advertising, branding and general communications
Sourcing and editing stories for the company Intranet
Re-launching and re-branding of company website
Organizing the successful launch of our Midlands office
New business research and briefing
WEBER SHANDWICK WORLDWIDE
Consultant, Broadcast Division February-December 2001
Media relations & media training; campaign proposals & strategy
Script-writing for corporate videos
Account management for clients including Kodak and Intel
NEWS DIRECT RADIO
News Presenter December 1999 to August 2000
City Correspondent: writing, editing and producing business bulletins twice each hour in conjunction with Reuters; producing two business programmes for the evening. News presenter: responding to live events, coordinating with correspondents, writing and editing copy.
NEWS DIRECT RADIO & APTN June-December 1999
I worked as a business correspondent for News Direct and an assistant producer for APTN. Radio responsibilities included writing, editing and producing business bulletins twice each hour in conjunction with Reuters. Producing responsibilities at Associated Press Television News included editing news packages and writing scripts for worldwide clients.
CNN June 1997-August 1998
Executive Assistant, promoted to Unit Manager
Executive Assistant to the Managing Director of CNN’s flagship business programme, World Business Today; promoted after one year.
Researching and writing business stories
Co-coordinating guest and satellite bookings
Booking freelance camera crews and sound-technicians
Organizing travel and budgets for CNN’s European business programmes
RANDOM HOUSE CHILDREN’S BOOKS May 1996-June 1997
Marketing and Sales Assistant
My first job role following university; Reporting to both the marketing and sales managers for the division; preparing sales material for conferences and press packs; managing the Red Fox Readers club & arranging author tours & illustrator event
Education Summary: EDUCATION
September 1998-May 1999 Cardiff School of Journalism
Postgraduate Diploma in Broadcast Journalism
September 1992-June 1995 Leeds University
BA (Hons) in English Language and Literature (2:1)
September 1990-June 1992 North London Collegiate School
‘A’ Levels: English (A), Geography (A), History (B)
September 1985-1990 South Hampstead High School
7 GCSE’s: 4 grade ‘A’, two grade ‘B’, one grade ‘C’
Freelance writer, PR and media consultant