- Manila, PH
- $10 /hr
- Available now
Many, many years in advertising have given me the confidence, and the gift to WRITE anything, SELL anything with the power of words. I can make any product/service tell convincing,more...Many, many years in advertising have given me the confidence, and the gift to WRITE anything, SELL anything with the power of words. I can make any product/service tell convincing, sensible and provocative stories about themselves, enough to make anyone take notice and consequently buy. Because really, that's what marketing products/services is all about. Stories told. Stories sold.
I've written for detergents, beer, mints, a bookstore, tuna, ice cream, a shopping mall, yogurt, floor wax, banks, motorcycles,
ketchup, toilet cleaners, shampoo, instant noodles, mosquito repellants, diamonds, gummy candies, the sweepstakes, real estate, lipsticks, airlines, bottled iced tea, antibacterial soap and mobile telcos. I've worked for clients like Procter & Gamble, SC Johnson, Asia Brewery, Glaxo SmithKline, Philippine Airlines, Johnson & Johnson, Avon, De Beers, Philippine Charity Sweepstakes, Century Canning Corporation, San Miguel Corporation, Globe, Digitel, Del Monte, National Book Store, Universal Robina Corporation--top multinational and local companies in the Philippines. I've worked with blue-chip ad agencies: JWT, Saatchi and Grey Global. That's thirty plus years of writing advertising copy for you. It was fun and fabulous.
It paid well but at one point I had to admit it was downright exhausting. I needed to get off the advertising carousel, take stock of my life and see what else in the world I can do. So I opted for early retirement.
But it was too good to be true. I suddenly got tired of not doing anything. Not creating anything. Not writing anything. Who says I needed to be within the confines of an office to write creatively? I have my experience, my talent and my laptop. I can work on anything, anywhere I want, anytime I choose. I wanna be free. I want to freelance.
And so officially, I bit the bullet and retired from my retirement. Just like that.
Marcelino Donaldo B.
Advertising Professional/Independent Creative: Freelance Creative Director. Experienced Strategist. Seasoned Writer.