- Andover, GB
- £35 /hr
- Available now
Marketing communication audit and planning
Well versed in developing new strategies and improving existing plans. Using business accruement plus skills in traditional and digitalmore...Marketing communication audit and planning
Well versed in developing new strategies and improving existing plans. Using business accruement plus skills in traditional and digital media I assist organisations in setting goals and discovering new ways of engaging audiences.
Campaign management (planning, execution and monitoring)
Supporting organisations with more complex campaign support. Often brought in to manage one-off projects where skill sets required are uneconomical to employ full time. Past projects include large web site refresh, software development and new product launch.
Internet marketing (web sites, emarketing, SEO, SEM)
Helping organisations make better use of the Internet by either developing an Internet marketing strategy from the ground up or working on ways to improve current approach. Also development of digital toolkit including ongoing SEO support, campaign landing pages, digital newsletters and email marketing.
Information architect (Internet and software)
Assessing information and flow, then developing structure for content.
GUI usability studies
Working with organisations to assess the usability of software and electronic media developed for use by audiences. Including user interviews and reporting on recommendations.
Area Covered: South of England
Company Name: Big Red Interactive
Work Experience Summary: I have spent the last 15 years working in agencies in London and the south of England, in both traditional and digital media. Plus spent time in Germany working for an in-house EMEA marketing department. My time in client services, marketing, business development and planning, as well as agency management have earned me a deep and thorough understanding of marketing and communication in the business and consumer sectors.
Based in Hampshire, I currently work both with agencies and directly with client organisations. Projects vary in size, type and duration but all share a foundation in assisting organisations communicate more effectively with their audiences.
Skills include: Search marketing (SEO and SEM) / Digital newsletters / Banner advertising / Micro sites / Landing pages / Company blogs / Affiliate marketing
Marketing Communication Specialist