- Narberth, PA, US
- £7 /hr
- Available now
Dynamic, energetic Marketing and Marketing Research Professional with experiences with high technology, consumer packaged goods, business-to-business, pharmaceutical and e-commercemore...Dynamic, energetic Marketing and Marketing Research Professional with experiences with high technology, consumer packaged goods, business-to-business, pharmaceutical and e-commerce organizations. Outstanding success in driving new business by establishing strategic partnerships. Background as a
Business Strategist and Project Manager, Harvard MBA graduate.
I am a Marketing and Market Research Professional with over 10 years experience in Marketing, Business Development, Client Relations and Project Management.
My experiences have enabled me to work in the Pharmaceutical, Technology, Professional Services, and other industries. Some of my clients and partners have been Johnson and Johnson, Seibel, SAP, JP Morgan, Samsung and Time Warner among others. I have excellent relationship marketing skills. My strengths include my ability to motivate teams, gain trust and obtain new business. I provide a high level of client satisfaction, creative thinking and value added solutions.
I have had the opportunity, besides my marketing background, to develop strong project management skills. My background includes major company projects where Ive managed the sale, developed the requirements, managed the project teams through implementation while coordinating issues with the clients. I have excellent negotiation skills, multi-tasking skills, communication skills, business strategy and the ability to set realistic expectations.
Develop/Execute Marketing Plans, Brand Marketing, Created Promotional Materials, Market Segmentation, Feasibility Studies/Requirements, Strong Communication Skills, Relationship Marketing, Project Management, Technology Literate, Project Budget Control, Supervisory Responsibilities, Training, Negotiations, Data Management and Analysis, International Experience.
Area Covered: Greater Philadelphia Area
Job Title: marketing manager
Company: Business 21 Publishing
Description: Marketing Manager
Reporting to the President, providing competitive and market research, developing business plan goals and setting up operations.
Increased audio conference revenues by 50% by developing an e-mail process that resulted in capturing 500% more potential customers.
Managing e-mail and fax marketing campaigns for new customer acquisitions, renewals and audio conferences. Responsible for analyzing results and implementing required changes in strategy.
Overseeing data management for product fulfillment and customer recapture efforts.
Developing, producing and analyzing operational reports designed to track results of customer acquisition efforts and renewals.
Job Title: Project Manager
Company: AvenueA Razorfish
Job Title: Director of Business Development
Company: AIRCLIC, INC.
Description: Responsible for developing vendor/partner relationships, market research and market planning along with project management responsibilities.
Increased sales by $500K in contracts by negotiating partnerships with vertical industry leaders.
Conducted market research, including focus groups, surveys, phone interviews and beta test.
Developed marketing strategies and plans for consumer and vertical markets.
Created promotional material, case studies, demos/prototypes and PR materials.
Reviewed new business opportunities, creating revenue models for AirClic applications.
Signed contracts with Internet companies in various product categories (books, music, electronics, etc.) in order to receive data feed and content.
Developed blueprint including marketing material to partner with Solution and System Integrators.
Job Title: Project manager and business strategist
Company: USWEB / CKS, INC.,
Description: Managed teams of designers, technical people, project managers and developed business requirements.
Developed online and off-line marketing strategies and brand positioning. Helped clients understand how to leverage the Internet in their businesses.
Increased revenues by $300K from JP Morgan by successfully building an e-commerce website delivered under a tight time frame.
Completed several engagements on time and within budget, spearheading client interaction by coordinating design, editorial and technical team. Clients ranged from pharmaceutical companies to retailers and car manufacturers among many others.
Job Title: Marketing Manager
Company: REAL RESTAURANTS, INC.,
Description: Set up all database systems, including POS and daily operational systems for large restaurant group.
Designed and implemented marketing plans for several restaurants and small retailers by providing database system solutions to better understand current customer profiles.
Increased sales 50% across all restaurants through cross marketing and new product development.
Job Title: Consultant, Relationship Marketing Group
Company: IBM CONSULTING GROUP,
Description: Aided Fortune 500 companies in achieving marketing objectives through IT and business re-engineering.
University / College: Harvard Business School
Field of Study: Architecture
University / College: University of California, Berkeley
marketing manager and market research manager