- London, GB
- £29 /hr
- Available now
I am lecturing part time on Fashion and Luxury Marketing at Istituto Marangoni in London
Business Strategy. Partnership Marketing. Campaign advice and planning. Implementation of proven marketing techniques to drive growth. KPI setting. Best Practice setting. Customermore...Business Strategy. Partnership Marketing. Campaign advice and planning. Implementation of proven marketing techniques to drive growth. KPI setting. Best Practice setting. Customer Segmentation and opportunity planning. Prioritisation and goal setting. Business Health Checks. Full Marketing Mix. Blue Chip experience within (Gillette, Duracell, Braun, Oral - B, Procter and Gamble, Amway, Alberto Culver, Diageo, Selfridges, Ferrari, ) Experience in B2B and B2C. Luxury and FMCG Sectors. International expertise.
Area Covered: All areas including international
Summary: Partnership Marketing
Marketing to drive results
Goal setting and prioritisation
Brand and Campaign Planning
Customer segmentation and focus work
Blue Chip and Commercial expertise( Diageo, Selfridges,Gillette, Procter and Gamble, Ferrari )
Luxury Marketing and FMCG
Niche and premium sectors
Strong presenter and motivator
Stakeholder Management expert
Commercial Marketing Expertise
Job Title: Lecturer Fashion Business
Company: Istituto Marangoni
Description: I have recently joined the team of part time lecturers at the leading Private Fashion Business School in London. I specialise in sharing Commercial Case Studies, and lecturing in Interpersonal Communications, Negotiation Techniques, and Professional Communications within the Fashion Retail and Luxury Lifestyle Sectors.
Job Title: Marketing and Business Development Director
Company: 73 dpi
Description: I am currently working with a boutique Web Design, Web Development and Digital Marketing business providing support to SME`s and luxury brands. We provide consultancy services , development , implementation and maintenance of Websites and Digital Marketing Programmes to support Marketing strategies and drive relevant, quality traffic to your site.. Services include PPC, SEO, SEM, customer retention and acquisition strategies, affiliate marketing and Multi Media Services. We offer BIG BRAND expertise accessible and affordable to the SME market..
Job Title: Global Marketing Manager
Job Title: Strategic Partnership Manager Luxury Brands
Company: Selfridges & Co
Description: key tasks:
Identify and generate revenue through strategic alliances with designer and luxury brand concessions,
Increase spend and develop relationships with HNW Customer base
Develop strategy for targeting tax free nations
Develop marketing/promotional programmes for Selfridges storecard
Develop and grow relationship with American Express.
Job Title: Global Business Development Manager Luxury Spirits
Description: Spearheaded a new role within the luxury spirits divsion of Diageo 'Reserve Brands' to develop strategic partnerships with other key luxury players to raise our brand equity on the luxury crcuit and generate incremental revenue streams globally.
Job Title: Strategic Partnership Manager
Company: Diageo Global
Job Title: Founder
Company: Linx London
Description: Developed a premium lifestyle (social networking) concept online targeted to the stylish HNW Londoner focusing on the investment and expatriate community.
Generated revenue streams through a programme of exclusive events and a corporate membership strategy.
Job Title: European Business Manager
Description: Managed Pan European launch of Duracell torches develping innovative lifestyle positioning across the range, demonstrating category leadership within this sector resulting in a change in consumer shopper behaviour. Incresaing revenue by 20%
Developed lifestyle positioning platform for Kids toothbrushes across Europe re-shapping the category and re-defining consumer shopper behaviour. Increased revevenu +50%
Managed world cup sponsorship Programme for Braun and Oral Care business
Managed and streamlined agency rostas accross 5 core business units achieving 30 % reduction in fees.
Job Title: Senior Communications Manager Europe
Description: Managed European launch of :
Sponsorship link with fashion, model endorsement, industry ambassadors
Education Summary: BA (HONS) Business Studies
Train The Trainier
Creative Training Techniques
Diageo Way Of Building Brands
Marketing and Business Development expert