- Liphook, GB
- £100 /hr
- Available now
Chris Jacobs is an independent consultant specialising in Customer Loyalty and CRM programmes. He has worked in business systems for over 38 years, the last 20 of which have beenmore...Chris Jacobs is an independent consultant specialising in Customer Loyalty and CRM programmes. He has worked in business systems for over 38 years, the last 20 of which have been exclusively in consumer-focused marketing applications. He has been personally involved in the design and implementation of over 60 Customer Loyalty schemes and has an in depth, practical understanding of the different issues involved in building customer relationships in a wide range of industries.
His main consultancy focus is in providing Customer Loyalty/CRM advice to organisations considering launching a new programme, or reviewing an existing operation.
Chris has successfully started and grown two companies offering specialist Customer Loyalty services. He held a number of Board positions at Thorn EMI Software before forming his own retail consultancy company, which was subsequently acquired by a UK plc. He founded Loyalty Logic in 1997 and remained as Managing Director until it was merged within The Logic Group in January 2006.
Chris graduated in Computational and Statistical Science and is a Fellow of The Institute of Direct Marketing.
Area Covered: Based in South East. Cover all UK + Europe
Company Name: Business Assyst Ltd
Education Summary: BSc Computational & Statistical Science
Fellow of Institute of Direct Marketing