Topic: marketing language to persuade target market to engage.
Outline & Structure: This is essentially a sales document to sell Managed Digital Transformation offerings with the following services:
1. Digital Marketing
2. Software Application Development and Management
3. Information Systems and Technology Integration
4. IT Service Management
Extensive research needed: no
Target customers: Mid to large corporate CEOs, IT Directors and and any influential management lead that have recruitment decision and investment power. This is targetted at senior stakeholders knowledgeable in this field and particularly knowledgeable in the business strategic direction of their organisation.
Extra notes: I have research and reference materials that can help guide a good quality copy writer
I will really be more attracted to writers who can accompany with images or suggestion on how to create a visually compelling communication package that will attract my target audience.
Philip O.100% (1)
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Clarification Board Ask a Question
I understand somethings changed in your job description. Please, how does this affect the previous description and how often do you need this project delivered and completed?Philip O.07 Apr 2017
Thanks for viewing my posting. I have provided more clarification to sensitise proposers to include image and make their propositions more visually appealing for the brochure. Hope this helpsMichael L.07 Apr 2017
Sure! I understand you perfectly now. So, when does your project take effect? We can get started when you'e ready.
Philip, few questions.
1. How many pages do you wish to have on this brochure?
2. May I see any references as to the style/type of design you are after?
- NathanPhilip O.07 Apr 2017
I am open to your suggestions about designs. My idea of a hard copy brochure however is a short and sweet, visually appealing proposition that will immediately address the pain points of my target customers. Having said that, I will expect a good volume of the copy (selling value proposition) to use on the soft version and my website. Hope this helps
As per content writer how many pages
Regards the website, can you list the change?
RegardsPhilip O.07 Apr 2017
The brief is essentially creating a brochure of our Products in soft and HArd form that will appeal to our target audience. We dont sell tangible technology products (at least not yet). What we offer to medium to large corporate customers is soft skills as a service offering. Our Products are listed in the brief. Hope this helps
To the person below. This is a writing job.You know no double question marks of fandom H's. Why just the letter H?Philip O.07 Apr 2017
Perhaps we all have different styles...
May I ask How soon do you need this done and How much are you willing to spend on this project??
Best RegardsPhilip O.06 Apr 2017
Hi, I need this done asap (no pressure). My budget is still open because its early days in the project. Hope this helps