W eb E-metrics Report

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Experience Level: Intermediate

E-metrics Report

A report discussing the how a web site can be assessed and measured

Write a report for the Marketing Committee. The report is to be called “Measuring the Web Site”.

a.Identify key behaviour and performance metrics that you recommend the organisation collects.

b.Provide the web team guidance on how this data should be collected.

c.Using an appropriate tool illustrate the collection of the metrics you have identified.

Present your findings and make recommendations based upon these findings

Important Instructions

All References need to be included

The report needs to be 3 pages long in word

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