Social media strategy for the health care industry
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Post a project like this4476
£120(approx. $149)
- Posted:
- Proposals: 2
- Remote
- #109515
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Description
Experience Level: Expert
Required to support the healthcare industry in a move-away from a traditional static intranet/internet to a platform that incorporates social media and social networks.
such a move will transform the way the organisation interacts with all or some of its stakeholders, that is customers/clients, suppliers and other parties. This will involve the appropriate use (according to your allocated industry sector) of the relevant ‘Four Pillars of Social Media Strategy’, namely communication, collaboration, education, and entertainment (Safko & Brake, 2009). The move will also address the business’ drivers through the identification of benefits and opportunities; with supporting evidence and justification including audience needs and the role of user generated content. Your report should finally outline the potential obstacles and adoption issues, both internally and externally, for the recommendations you intend to propose.
3500 word required
such a move will transform the way the organisation interacts with all or some of its stakeholders, that is customers/clients, suppliers and other parties. This will involve the appropriate use (according to your allocated industry sector) of the relevant ‘Four Pillars of Social Media Strategy’, namely communication, collaboration, education, and entertainment (Safko & Brake, 2009). The move will also address the business’ drivers through the identification of benefits and opportunities; with supporting evidence and justification including audience needs and the role of user generated content. Your report should finally outline the potential obstacles and adoption issues, both internally and externally, for the recommendations you intend to propose.
3500 word required
Foysol S.
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24 Apr 2024
United Kingdom
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