PR for new web-site

  • Posted:
  • Proposals: 11
  • Remote
  • #1482441
  • Awarded
Louise E.
Nicci R.
Emma S.
Jenna M.Victoria B. + 6 others have already sent a proposal.
  • 3

Description

Experience Level: Intermediate
I have just set up a new web-site called www.themindchangers.co.uk to provide self-help via CBT and hypnosis to people with such psychological difficulties as anxiety, phobias, family and relationship problems, memory etc. My colleague (Dan Jones) and I have more than 50 years professional experience in these fields and I am a Fellow of the Royal Society of Medicine. We are looking for part-time assistance (a couple of days a month in the initial stages) to promote this site via the mainstream and social media. Each month we will come up with a story relevant to the time of year (e.g. a fear of flying for April) and provide a news hook for attracting the media, such as a survey. This will be undertaken by another of my companies (www.themindlab.co.uk) and I will prepare a draft press release (I am a former BBC journalist and broadcaster). What we need from a PR are the following:
1] Advice on suitable stories [2] Tweaking of press release where necesary [3] sending out press release to suitable media including radio (I am a Sony award winning broadcaster and we have our own ISDN studio) (4) Handling media relations related to the release (5) As we grow the business and direct traffic to the site the amount of work required will increase. I should add that in the initial stages we have to budget modesty but this investment will increase over time.

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