PR Consultant

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  • Proposals: 2
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  • #29950
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Caleb S.Alex K. have already sent a proposal.
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Experience Level: Expert
Estimated Job duration: More than 6 months
I'm a management consultant with a multinational company. I have a pet project I'm conducting outside my company, which I don't have the capacity to promote myself. I'm therefore outsourcing the PR side.

I am looking for someone promote an online petition on the Cabinet Office website. I need obtain 100,000 signatures, to force the debate. However, it's a fairly dry topic - moving statutory advertising online from local newspapers.

I am seeking someone to get the story publicity, and to write promotional letters I can then send to several organisations that may be able to direct their members to the petition (trade unions, government departments, local councils).

There are a couple of interesting angles that will be of use in generating publicity, beyond the £80 million per annum it will save the government. Firstly, I intend to use any profits made for research into another project. If that research is successful it will be of considerable benefit to the UK economy. Secondly, a negative campaign could be run, pointing out that this change in legislation would put several local newspapers out of business. So obtaining publicity for the petition by actively speaking out against it.

On the negative side, the local newspaper lobby will try to block the story, so you will be reliant on mainly television and online media.

I'm offering £100 up front, plus £100 per 10,000 signatures obtained by the petition, with a £900 bonus if 100,000 signatures are reached. An additional £200 per (very unlikely) television interview I attend (Up to a maximum £1000) is also on offer. Potentially £3,000 in total.

The petition date ends in January 2015. If you feel up to the challenge please contact with your details and a rough outline of how you can promote the petition.

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