PR for book co-written with A.I.

An immersive book launch that occurred in Shoreditch London last month seeks out PR help to get follow up press talking about the collaboration between Artificial Intelligence collaborating with literature; do they help or hinder?

A.I. has become a scaremongering buzzword in the press what with Google's robots getting a lot of attention and so this is an ideal time to start seeding this collaborative book out to journos that would be interested, which is why I need help in the following:

- PR for local London press
- PR for tech press