Logo for fashion project
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Post a project like this1307
£150(approx. $187)
- Posted:
- Proposals: 28
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- #2968366
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Retail Design and Visual Merchandising. Branding. Logo. Graphic Design. #EnglishmanParis
Paris
WordPress Expert✮Shopify Expert✮Graphic Designer✮AutoCAD 2D & 3D✮CV Writer & Designer✮Fullstack developer
Rawalpindi
|logo designer|graphic designer|banner ad design|flyer & cover design|business card designer |vector tracing|
Islamabad
33653836365733525552361346848175224703883
Description
Experience Level: Expert
Estimated project duration: less than 1 week
Hi There,
We are working on a fashion project and need a logo that will form the base of the name. The logo will be printed, stitched or moulded for headwear, clothing and accessories etc.
The name of the brand is K. I. 100. or k.i.100. The logo needs to appeal to 16 - 35 year olds who are into trendy streetwear and lifestyle. These same demographic would wear brands such as Trapstar, Fresh Ego Kid, Couture club etc.
Our brand message to our target age group is to 'Stay True' to who you are and be 'Unapologetic' in doing so.
The logo designed must have the K.I.100 text as well as an icon that best represents our message. The icon is necessary so if when people see the icon alone (without the K.I.100. text), they know exactly what brand it is.
The logo must also be able to support our sub brands - Stay True and Unapologetic.
The target persona for the 'Stay True' sub-brand is confident, strong and bold in who they are but not wild or out there. We would imagine street lifestyle celebs such as Anthony Joshua (Boxer), Stormzy (Musician), Rapper Dave (Musician), Jay1(Musician) to represent this target demo.
The target persona for the 'Unapologetic' sub-brand is confident in who they are and really doesn't care what people think about them and they would be vocal in saying so. They are unreserved in how they express themselves. We would imaging street lifestyle celebs such as the following to represent the target demographic.
Paul Pogba (Footballer)
Jesse Lingard (Footballer)
Kanye west (Musician)
AJ Tracey (Musician)
Davido (Musician)
Burna Boy (Musician)
The K.I.100 logo itself should be something that stands out as strong but not overpowering and overly dominant.
The text for the sub brands, Stay True and Unapologetic should reflect their individual personas as described above.
The final deliverables for this brief for it to be marked as complete -
- Main K.I.100 logo with icon/image
- The standalone K.I.100 logo and icon/image with the 'Stay True' text included as one logo. Text font used for the 'Stay True' text must represent the target persona and not clash with the main K.I.100. logo
- The standalone K.I.100 logo and icon/image with the 'Unapologetic' text included as one logo. Text font used for the 'Unapologetic' text must represent the target persona and not clash with the main K.I.100. logo
- Agree that once completed and paid, all ownership and intellectual property rights to designs are transferred to me for any commercial and personal use globally
- Each logo saved as PDF, JPEG, PNG, EPS, AI,
- You will provide font names for K.I.100 text used in main logo, font name for 'Stay True' text and font name for 'Unapologetic' text
Happy to answer any questions. Please provide samples of your best or most relevant work.
Thanks,
Helmut
We are working on a fashion project and need a logo that will form the base of the name. The logo will be printed, stitched or moulded for headwear, clothing and accessories etc.
The name of the brand is K. I. 100. or k.i.100. The logo needs to appeal to 16 - 35 year olds who are into trendy streetwear and lifestyle. These same demographic would wear brands such as Trapstar, Fresh Ego Kid, Couture club etc.
Our brand message to our target age group is to 'Stay True' to who you are and be 'Unapologetic' in doing so.
The logo designed must have the K.I.100 text as well as an icon that best represents our message. The icon is necessary so if when people see the icon alone (without the K.I.100. text), they know exactly what brand it is.
The logo must also be able to support our sub brands - Stay True and Unapologetic.
The target persona for the 'Stay True' sub-brand is confident, strong and bold in who they are but not wild or out there. We would imagine street lifestyle celebs such as Anthony Joshua (Boxer), Stormzy (Musician), Rapper Dave (Musician), Jay1(Musician) to represent this target demo.
The target persona for the 'Unapologetic' sub-brand is confident in who they are and really doesn't care what people think about them and they would be vocal in saying so. They are unreserved in how they express themselves. We would imaging street lifestyle celebs such as the following to represent the target demographic.
Paul Pogba (Footballer)
Jesse Lingard (Footballer)
Kanye west (Musician)
AJ Tracey (Musician)
Davido (Musician)
Burna Boy (Musician)
The K.I.100 logo itself should be something that stands out as strong but not overpowering and overly dominant.
The text for the sub brands, Stay True and Unapologetic should reflect their individual personas as described above.
The final deliverables for this brief for it to be marked as complete -
- Main K.I.100 logo with icon/image
- The standalone K.I.100 logo and icon/image with the 'Stay True' text included as one logo. Text font used for the 'Stay True' text must represent the target persona and not clash with the main K.I.100. logo
- The standalone K.I.100 logo and icon/image with the 'Unapologetic' text included as one logo. Text font used for the 'Unapologetic' text must represent the target persona and not clash with the main K.I.100. logo
- Agree that once completed and paid, all ownership and intellectual property rights to designs are transferred to me for any commercial and personal use globally
- Each logo saved as PDF, JPEG, PNG, EPS, AI,
- You will provide font names for K.I.100 text used in main logo, font name for 'Stay True' text and font name for 'Unapologetic' text
Happy to answer any questions. Please provide samples of your best or most relevant work.
Thanks,
Helmut
Helmut O.
100% (119)Projects Completed
123
Freelancers worked with
96
Projects awarded
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Last project
15 Feb 2024
United Kingdom
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Hello. I don't work in AI for logos so wanted to know if that'd be a dealbreaker before I apply ?
Helmut O.21 Aug 2020Hi Chris, Not a deal breaker and thanks for your bid which I have just seen
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