UPDATED BRIEF: Brand development for new cosmopolitan homeware brand 'Pretty My Pad'
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- Proposals: 14
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Founder and Designer at RUN&FELL (www.runandfell.com), Freelance Fashion Designer, Freelance Graphic Designer, DJ
Manchester
Web Designer, Writer, SEO, Social Media Manager, WordPress Teacher, Digital Marketer
London
360558261772275456284162336776366955418669617153868157105791010755951361061
Description
Experience Level: Intermediate
Hi there,
We are about to launch a new homeware brand called Pretty My Pad (https://prettymypad.com/) which will retail cosmopolitan, Scandi, minimalist, urban, quirky homewares and furniture. We have created a dummy logo which we think represents our brand - informal, eclectic, young-person orientated, trendy, lifestyle-esque, social, relaxed, modern, artisan. We now the support of a professional branding agency to develop a final logo and wider design style - inc. colour pallet, font set, a pattern that we can use as a watermark across print and web elements.
Critically, there must be some distance between this new brand and another that we have, Shropshire Design (www.shropshire.design)
In order to assist with your quotation, here are the specific deliverables:
* A logo for Pretty My Pad and maybe a sub-mark (such as a watermark stamp version?)
* A brand pallet of colours - main and accent:
-Colours to use as full-with headers on the following website sections: Furniture, Lighting, Mirrors, Gifts, Accessories
* Fonts suite (I will purchase separately) including headline and accent fonts
* A brand pattern, which can be used on the back of a business card for example, or as a watermark in the footer of the website - the design must relate to the logo
* Images (perhaps an icon or graphic device) to represent the following. These will appear large on screen, aligned right at the top of each section: Our story, Get in contact, Loyalty scheme
* Three (editable) designs for hero/promo images that will appear on the homepage. One side of these will be a photo, the other the content area. Approx dimensions: 1400w x 500h.
We have created a quick mood board of stuff we liked but this is more to convey the sort of design support we are looking for.
Please provide previous examples of similar brand design work. We are looking to work with a high quality UK, US, Australian/NZ or European designer only.
Here's the mood board PDF: https://1drv.ms/b/s!Anp_oBSzLtcOhJkBc7dbKldwAUYHLA
We are about to launch a new homeware brand called Pretty My Pad (https://prettymypad.com/) which will retail cosmopolitan, Scandi, minimalist, urban, quirky homewares and furniture. We have created a dummy logo which we think represents our brand - informal, eclectic, young-person orientated, trendy, lifestyle-esque, social, relaxed, modern, artisan. We now the support of a professional branding agency to develop a final logo and wider design style - inc. colour pallet, font set, a pattern that we can use as a watermark across print and web elements.
Critically, there must be some distance between this new brand and another that we have, Shropshire Design (www.shropshire.design)
In order to assist with your quotation, here are the specific deliverables:
* A logo for Pretty My Pad and maybe a sub-mark (such as a watermark stamp version?)
* A brand pallet of colours - main and accent:
-Colours to use as full-with headers on the following website sections: Furniture, Lighting, Mirrors, Gifts, Accessories
* Fonts suite (I will purchase separately) including headline and accent fonts
* A brand pattern, which can be used on the back of a business card for example, or as a watermark in the footer of the website - the design must relate to the logo
* Images (perhaps an icon or graphic device) to represent the following. These will appear large on screen, aligned right at the top of each section: Our story, Get in contact, Loyalty scheme
* Three (editable) designs for hero/promo images that will appear on the homepage. One side of these will be a photo, the other the content area. Approx dimensions: 1400w x 500h.
We have created a quick mood board of stuff we liked but this is more to convey the sort of design support we are looking for.
Please provide previous examples of similar brand design work. We are looking to work with a high quality UK, US, Australian/NZ or European designer only.
Here's the mood board PDF: https://1drv.ms/b/s!Anp_oBSzLtcOhJkBc7dbKldwAUYHLA
Peter S.
100% (96)Projects Completed
28
Freelancers worked with
28
Projects awarded
45%
Last project
6 Mar 2024
United Kingdom
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