Supporter questionnaire project - edit existing draft and implement roll out to c. 2000 individuals

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  • #16551
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Denise B.Meena B.Helen C.MARY S.Fred H. + 4 others have already sent a proposal.
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Experience Level: Expert
I am working with an international conservation charity on a programme of internal analysis of the charity\'s existing supporter base and external analysis of the potential donor market, through quantitative and qualitative research, to inform the development of a donor recruitment product.

To date I have overseen interrogation of the supporter database and scoped out questions for a supporter questionnaire (web/post). I have been asked to investigate the possibility of outsourcing the editing and implementation of the questionnaire to an external research supplier and ascertain the advantages of using an external specialist. I am a fundraiser rather than a market researcher, my role primarily therefore being that of project managing the process, and I do not have specialist market research experience.

This is a small scale project (only a few hours work)

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