{"id":30662,"date":"2021-10-21T10:12:53","date_gmt":"2021-10-21T09:12:53","guid":{"rendered":"https:\/\/www.peopleperhour.com\/discover\/?post_type=guides&#038;p=30662"},"modified":"2021-10-21T10:12:53","modified_gmt":"2021-10-21T09:12:53","slug":"what-freelancers-should-know-when-working-with-ecommerce-clients","status":"publish","type":"guides","link":"https:\/\/www.peopleperhour.com\/discover\/guides\/what-freelancers-should-know-when-working-with-ecommerce-clients\/","title":{"rendered":"What freelancers should know when working with eCommerce clients"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Freelancing isn\u2019t all sunshine and rainbows. It&#8217;s a super competitive environment, especially if your target clients specialise in Ecommerce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To find and secure work, you need to have the right toolkit to be able to <em>truly<\/em> help Ecommerce clients and add value to their business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this guide, we\u2019re going to talk about just that \u2014 the characteristics\/skills that you need to bring more value when working with Ecommerce entrepreneurs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you have your freelancing profile listed on reliable freelance marketplaces such as PeoplePerHour or you have your own website, you need to have the following elements ironed out if you want to convince Ecommerce clients to hire you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Ecommerce hacks and strategies<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">What makes Ecommerce entrepreneurs successful? What strategies are they using to achieve their business goals?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a freelancer, knowing the answer to these questions will help you grow your clients\u2019 Ecommerce business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, if you are helping dropshippers with content marketing, an effective strategy you can employ is to publish relevant and value-packed content on your clients\u2019 websites.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The post that Oberlo published titled, <a href=\"https:\/\/www.oberlo.com\/hub\/dropshipping\" target=\"_blank\" rel=\"noreferrer noopener\">Everything you need to know about dropshipping<\/a> is a good example of how your content should look.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you talk about how dropshipping allows for lower overhead costs since suppliers handle product inventory, delivery, and manage returns, newbie dropshippers will have a better understanding of how the business model works.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This, in turn, helps them carve out a better way of appropriating their budget and other resources.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To increase the likelihood of your content marketing campaign\u2019s success, you need to have a compelling article title. <a href=\"https:\/\/headlines.sharethrough.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sharethrough\u2019s headline analyzer<\/a>, can help you with just that.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/Strategies-800x477.jpg\" alt=\"\" class=\"wp-image-26580\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The tool analyses and rates your headlines and give you specific recommendations on how to improve it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It also gives you an engagement and impression score so you know if your headline is engaging enough or if it leaves a strong impression on your target audiences.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/Engagement-800x312.jpg\" alt=\"\" class=\"wp-image-26581\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Being able to come up with compelling titles is something your Ecommerce entrepreneur clients require. If you highlight that as one of your skills, it\u2019ll be easier for your clients to hire you when compared to your competitors who don\u2019t possess the skill.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. The latest Ecommerce trends<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019ve been keeping abreast of the latest Ecommerce trends, you\u2019ll be in a better position to help your clients fish for winning products and do money-making adjustments to their Ecommerce store \u2014 <em>or prevent sales from leaking<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your Ecommerce clients are aware of this. In fact, when hiring freelancers, they are looking to capitalise on the freelancer\u2019s industry knowledge to take their Ecommerce business to the next level.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This makes it crucial for you to highlight that you are constantly studying the latest Ecommerce trends.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/PPH-800x588.jpg\" alt=\"\" class=\"wp-image-26582\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">When your prospective clients see that you are giving due diligence towards studying the latest Ecommerce trends \u2014 which basically means that you aren\u2019t slacking off \u2014 then hiring you becomes even more enticing to them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Ecommerce tools and software<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If you want your collaboration with your clients to run smoother, you need to be familiar with the Ecommerce tools that they\u2019re using.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These can range from <a href=\"https:\/\/www.proprofs.com\/c\/project\/managing-remote-teams\/\" target=\"_blank\" rel=\"noreferrer noopener\">project management tools<\/a> so you can help your clients run their entire workforce remotely (if you\u2019re a manager), or perhaps Ecommerce plugins to help your clients streamline their product integration and order fulfilment process, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Oberlo, for example, can show you what products are ordered and which supplier is processing the order for you.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/Oberlo-800x325.jpg\" alt=\"\" class=\"wp-image-26583\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Considering how most Ecommerce entrepreneurs are using Oberlo to find products to sell and process their orders (among other things), you\u2019ll do your clients a lot of good if you already know how the tool works.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The shorter your learning curve is, the faster your onboarding process becomes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of you having to spend X days or weeks learning how a certain tool works \u2014 which can be costly for your client \u2014 you can jump in immediately and do what you have to do, providing value to your client.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Influencer marketing<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/influencer2.jpg\" alt=\"\" class=\"wp-image-26595\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ecommerce entrepreneurs often use influencer marketing because it really does work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Influencers have a tonne of followers who take their words seriously so they can bring your prospective clients truckloads of sales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you\u2019re in it for brand visibility, leads, sales, or customer engagement, influencer marketing can be the marketing method you need to accomplish your goals.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re quite new to influencer marketing and you aren\u2019t THAT familiar with how it works, allow me to share with some crucial tips to make your influencer marketing campaign successful:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Discover the groups\/pages that your clients\u2019 target audience join.<\/strong> After learning from your clients which niche they\u2019re operating in, use <a href=\"https:\/\/www.facebook.com\/ads\/audience-insights\/people?act=4374375521078&amp;age=18-&amp;country=US\">Facebook\u2019s Audience Insights Tool<\/a> to know the groups that are formed around that niche.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Supposing your client is into Paleo Diet. You can enter the keyword under the tool\u2019s \u201cInterests\u201d box, click the \u201cPages Likes\u201d menu, then scroll down. This is what you\u2019ll see.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/page-likes-800x528.jpg\" alt=\"\" class=\"wp-image-26584\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Now that you can see all the groups available regarding Paleo diet, you can check out the pages and reach out to the influencer or administrator managing it to strike a partnership.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. Check the influencer\u2019s engagement rates.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Be careful when choosing which influencer to partner with. Those who are new in influencer marketing will make the mistake of working with someone based on their follower count.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Be sure to check other metrics as well. (e.g. engagement rates, number of content shares, etc.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re looking for influencers on Instagram, you can use an online tool like <a href=\"https:\/\/influence.co\/\" target=\"_blank\" rel=\"noreferrer noopener\">Influence.co<\/a>&nbsp;to get more insights about the influencer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here is some pertinent data that the tool can give you.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/Influencer-marketing-800x476.jpg\" alt=\"\" class=\"wp-image-26585\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">You can also use <a href=\"https:\/\/buzzsumo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Buzzsumo<\/a> by typing in keywords relevant to your client\u2019s niche to view the posts published about it.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1428\" height=\"623\" src=\"https:\/\/www.peopleperhour.com\/discover\/wp-content\/uploads\/2019\/07\/Buzzsumo.jpg\" alt=\"\" class=\"wp-image-26586\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. Remember the \u201cWhat\u2019s in it for me?\u201d rule<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When reaching out to influencers to strike a deal with them, be sure to address the question, \u201cWhat\u2019s in it for me?\u201d Don\u2019t focus on how awesome you or your product is, focus on how they can benefit from dealing with you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Remember, at the end of the day, they don\u2019t really care about who you are and what you do, they, just like all of us, are concerned about how they can benefit from an endeavour.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What\u2019s next?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The Ecommerce space is experiencing massive growth!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More and more people are opening up shop and jumping on the Ecommerce bandwagon.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There is a massive opportunity for freelancers to secure work with Ecommerce clients. Instead of seeing other freelancers close more deals with Ecommerce clients, why not close more deals yourself?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By addressing these points in your freelancer profile, you can increase the likelihood of Ecommerce site owners hiring you to grow their business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Do you want to grow your pool of clients and close more deals? <a href=\"https:\/\/www.peopleperhour.com\/site\/register#freelancer\" target=\"_blank\" rel=\"noreferrer noopener\">Creating a freelancer profile on PeoplePerHour can help you on your way<\/a>. We have thousands of projects and we are trusted by both business owners and freelancers worldwide.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Featured Photo by <a href=\"https:\/\/unsplash.com\/@igormiske?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\">Igor Miske<\/a> on <a href=\"https:\/\/unsplash.com\/s\/photos\/ecommerce?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\">Unsplash<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Freelancing isn\u2019t all sunshine and rainbows. It&#8217;s a super competitive environment, especially if your target clients specialise in Ecommerce. To find and secure work, you need to have the right toolkit to be able to truly help Ecommerce clients and add value to their business. In this guide, we\u2019re going to talk about just that [&hellip;]<\/p>\n","protected":false},"featured_media":30663,"template":"","guides_categories":[433],"class_list":["post-30662","guides","type-guides","status-publish","has-post-thumbnail","hentry","guides_categories-freelancer-guides"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What freelancers should know when working with eCommerce clients - PeoplePerHour Discover<\/title>\n<meta name=\"description\" content=\"Are you a freelancer trying to secure work with an Ecommerce client? Discover our tips for success and join PeoplePerHour.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.peopleperhour.com\/discover\/guides\/what-freelancers-should-know-when-working-with-ecommerce-clients\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What freelancers should know when working with eCommerce clients\" \/>\n<meta property=\"og:description\" content=\"Are you a freelancer trying to secure work with an Ecommerce client? 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