Retail marketing expert needed to give our marketing strategy a good going-over
- or -
Post a project like this£300(approx. $376)
- Posted:
- Proposals: 9
- Remote
- #883582
- Expired
Description
Experience Level: Intermediate
** This job can be done in part remotely but being located near enough to Bath to make 1 - 2 meetings in person is essential**
We are a small, fun business that designs and sells maps and prints. We are looking for a marketing expert / professional / consultant (however you like to refer to yourself!) to review our marketing strategy and make some brilliant recommendations, and help ensure they are resource-quantified and prioritised.
Scope of work:
* Review of our current 'position' (inc. products, branding, website, social media) and outline marketing strategy (plus any supporting info, eg results of a recent customer survey, new product designs)
* Meeting to discuss marketing strategy / other info provided and answer any follow-up questions
* Research on similar businesses / brands
* Succinct recommendations document and updated marketing plan
* Follow-up meeting to present recommendations and updated plan
You'll ideally have:
* Considerable experience in the retail / gift sector
* Broad experience across the marketing mix - particular expertise in reaching and successfully engaging with influencers and retail buyers would be a real bonus
* A sense of humour, a positive, consultative approach and the ability to work really well with a small, relatively young business
The amount of material to review is not substantial, so should not take very long at all. We will provide all details to shortlisted candidates. We see this as a quick piece of work to be done with 1 - 2 days' effort, but also as an intro into a longer-term (albeit very part-time) role - so ideally looking for someone who likes working with and helping innovative small businesses over a long period. Budget flexible for the right person / experience.
We are a small, fun business that designs and sells maps and prints. We are looking for a marketing expert / professional / consultant (however you like to refer to yourself!) to review our marketing strategy and make some brilliant recommendations, and help ensure they are resource-quantified and prioritised.
Scope of work:
* Review of our current 'position' (inc. products, branding, website, social media) and outline marketing strategy (plus any supporting info, eg results of a recent customer survey, new product designs)
* Meeting to discuss marketing strategy / other info provided and answer any follow-up questions
* Research on similar businesses / brands
* Succinct recommendations document and updated marketing plan
* Follow-up meeting to present recommendations and updated plan
You'll ideally have:
* Considerable experience in the retail / gift sector
* Broad experience across the marketing mix - particular expertise in reaching and successfully engaging with influencers and retail buyers would be a real bonus
* A sense of humour, a positive, consultative approach and the ability to work really well with a small, relatively young business
The amount of material to review is not substantial, so should not take very long at all. We will provide all details to shortlisted candidates. We see this as a quick piece of work to be done with 1 - 2 days' effort, but also as an intro into a longer-term (albeit very part-time) role - so ideally looking for someone who likes working with and helping innovative small businesses over a long period. Budget flexible for the right person / experience.
Humphrey B.
100% (4)Projects Completed
6
Freelancers worked with
5
Projects awarded
16%
Last project
13 Nov 2017
United Kingdom
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