Software Product Catalogue - Editing/ Copy Writing.

Hello!

We provide online business software for small businesses. Our target market is businesses which typically have fewer than 20 employees. We have now put together a product catalogue containing information about our six products and the benefits they can deliver.

This catalogue will be distributed to a large number of potential customers. The catalogue has been translated from language to language and now the drafted British version needs a bit of work. The document contains ~3250 words.

Ideally you should:
- Understand small business and their typical problems
- Have accounting/ book keeping experience (our main product is an accounting application)

What needs to be done:
- Edit/ proof
- Improve flow
- Increase sales focus (a little)

Challenge: Needs to be written in a layman’s tone without losing depth.

Access to the software (an online service) will be provided for reference to simplify and provide context.

Regards