For the past 12 years I have written for dozens of industries and literally 100s of companies. My experience comes with learning, testing and refining - so I know what works and what doesn't.

My key skills include writing engaging website content, critiquing websites in order for them to better perform, editing and proofreading, and article writing.

In addition to the above, I also hold a marketing degree and have helped businesses to be successful in Google Adwords and SEO.

A full list of my key skills are as follows:

Web content
Creative writing
Content writing
Article writing
Copy editing
Blog writing
Copy critiques
Copywriting - offline and online
Editing
Proofreading
Direct-response marketing
Brand marketing
PPC - consulting
PPC - set-up and management
PPC optimisation
PPC copywriting
SEO - keyword research
SEO - optimisation and critiques
Landing pages - optimisation and critiques
Landing page writing
Emails - optimisation and critiques
Email writing
Banners - optimising and critiquing
Banner writing
Radio scripts
Radio art direction and production
TV scripts
TV art direction and production
Competitor research
Formatting presentations and reports
Journalism - columns, articles and reviews
Creative consultancy - brand names, company names and logos
Web-based research, analysis and reporting
Desk-based research, analysis and reporting
Image sourcing - including free images