About Me
Highly qualified and experienced Marketing Professional. Experienced in multi channel implementation, strategic and brand planning, web builds, digital marketing strategy, search marketing , data analysis and project management. Emphasis on bringing results to clients, ensuring effective audience targeting, channel choice, creative execution and results analysis to improve profitability through each channel to market. Highly motivated individual, good communicator and excellent agency and client management skills.
June 2006 to present: Senior Marketing Consultant (Freelance)
Working with a number of business and consumer brands to provide integrated strategic marketing advice and implementation through both on and off-line channels. Work includes;
- Management of new web builds
- Print and on-line integrated acquisition and retention campaigns
- Digital marketing strategy for several consumer and B2B brands, including natural search optimisation, pay per click advertising, links and directory listings, e-mail marketing, display advertising, content placement and social media
- Brand identity development and site launch for new retail outlet
- Management and implementation of monthly e-mail newsletter campaigns
- Strategic content management of several business and consumer websites
- Web site audits
- Production of Video Media for website usage
-Insight and data analysis of campaign activity
- Concept, production and Public Relations activity for UNICEF Charity Fundraising Calendar to raise funds for Tsunami victims
Areas covered: London,Brighton, Worthing, Haywards Heath, Burgess Hill
Company name: BDM
Industry type: Marketing and Advertising
Employees at your company: 10-19
Skills
Job Reviews on PPH
Work Experience
Highly qualified and experienced marketing professional across both B2B and B2C, within a variety of business sectors, for both small and large businesses
Over 15 years marketing experience both client side and agency, with OgilvyOne Worldwide and Burnetts London offices
Experienced in all disciplines of marketing implementation, campaign planning, data analysis and project management
Managing agency and supplier relationships
Specialising in Planning, E-mail, Digital Marketing and Website Development and content development
Real emphasis on achieving results for clients, be it acquiring new customers or growing loyalty form existing, through Insightful and creative marketing approach
Highly motivated individual, good communicator and excellent management skills
Education
Rachel has not entered any Education details yet.

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