March 2009 - Present TYPEFACE CREATIVE - Freelance Creative Services.

Please see my PPH porfolio, feedback & skill sets

September 2007 - March 2009 Lifestyle Marketing Manager

Copywriting & proofing for Web, print advertising, direct mail literature/brochures & internal newsletters.
Launch & ongoing management of clothing & merchandise collections in the UK
Management of creative agencies and external suppliers from print houses to Events Agencies
Develop initiatives and material to support effective product promotion
Tactical management of budget (approx £120k) for effective and efficient resource allocation
Demonstrate interpersonal skills and the ability to communicate, negotiate and manage effectively at all levels

Only skills relavent to copywriting projects have been included.

BMW (UK) Ltd: November 2005 - October 2007 Marketing Communications Executive BMW

Contribution towards achievement of BMW Accessory targets (£32m in 2006)

Managing literature & POS development for 8 model ranges. Collateral including: Brochures, promotional flyers, display units and online materials
Monitoring stock levels / availability of key products
Pricing new products taking the market environment into consideration
Supporting BMW Accessory Manager and Regional team in ad-hoc projects as requested
Liaising with Product Managers in BMW AG
Production of weekly newsletter for communication to dealer network (152+ Sites)
Liaising with creative and print agencies and suppliers on a daily basis
Copywriting for letter texts, brochure and ad use
Assisting in the development of the annual BMW Accessories Marketing Planner.
Demonstrative use/understanding of CI guidelines in all printed pieces
Liaising with translators and proofing all BMW Accessory specific AG literature for English speaking countries.
Assisting with the development of a digital brochure e-comms solution.