R

Professional Experience
Consultant, Baksonvest UK, EUR, USA, 2008-2010
Baksonvest is a family fund specialising in start-ups and buy-outs in the new media and ecommerce sector
Responsible for maintaining deal flow and creating entry/exit strategy and business strategy of portfolio’s.
• Co-founded Blossom and Twigs, a disruptive online florist based in the UK. Responsible for launch strategy and online marketing including social media. Led the firm from inception to revenue in 3 months.
• Led buyout of major Social network focussed on High Net Worth individuals. Created new strategy for entering new markets
• Led buyout of small extreme sport manufacturer. Created first 100-day strategy with management and buy-out fund
• Raised funds for The Weinstein Co. in order to buy out their stake in a small non-core asset. Helped define new strategy.

VP Operations, Bizdev, Operations and Finance, Glaxstar & Glubble UK, US, CR, NL 2007-2008
Glaxstar is a start-up and leader in Firefox browser development, working with clients such as Google, Nike, eBay, Digg and BBC
Responsible for budgets up to $3M, 3 direct reports and 20 indirect reports.
• Led fundraising efforts, negotiated and implemented share and option structure, secured funding of $3M
• Redesigned and implemented legal structure to separate IP and operations to protect the business from the credit crunch
• Instituted procedures to support company operations in order to provide financial and operational transparency
• Set up the subsidiary in Costa Rica and The Netherlands to maximise potential profitability and minimize the tax implications
• Implemented an outsourced support model as the business infrastructure, consisting of legal, financial and HR advisors
• Reduced hosting costs by >50% by renegotiating contracts with suppliers and rationalizing part of the hosting operation
• Using my network, developed and managed client relationships for business worth over 2M$ of revenue with >30% margin

Sr. Sales Manager Adwords Benelux, Google IRE, US, NL 2007
Google is the global leader in online advertising and internet applications, making complex information online accessible to all
Responsible for revenues of $250M, 5 direct reports and 36 indirect reports
• Managed Benelux online Adwords sales and support team that managed 5000 clients and delivered over $250M in revenue
• Reassessed undermanaged sales and support team and restructured team to take advantage of cross selling capabilities
• Deployed initiatives to take advantage of specific events in the Dutch market (3rd in EU) to increase adoption and spend
• Grew team from 30 to 36, identified 3 high performers and further supported their development through individual coaching

Consultant Corporate development Telegraaf, TELE2, Cyrte NL, SE, UK Jun-Sep 2006
Telegraaf, TELE2 and Cyrte are major media and telecom firms owning underused soccer broadcasting rights
Responsible for negotiation to form a Joint venture valued at >€150M
• Analysed and reported on the global and regional markets for TV and the convergent trends in the broadcasting industry
• Designed a Joint venture between several media firms to exploit sport broadcast rights via TV, Internet and mobile platforms.
• Selected potential targets for the JV and participated as an industry expert in the negotiations with the potential partners

Founder and Consultant, Cross Media Consulting (XMC) UK, US, NL, HU 2004-2005
XMC devised, designed and managed cross media concepts for clients in the publishing, TV, Telecom and online media space
Responsible for budgets up to €3.5M, 8 direct reports and 20 indirect reports
• Created online CRM and payment systems that slashed customer service costs by 50% and increase cross selling
• Developed tools for tracking user behaviour and experience across mobile, internet and traditional media increasing reach, tracking and analysing user behaviour helped client to increase online revenue and increase their CPM rates 300%
• Led client development and business teams to design and implement high profile, high traffic (mobile) internet sites that generated subscription based and advertising revenues from day one while generating more user knowledge
• Led client development to create several very succesfull online properties in automotive, second hand and dating classifieds

Founder and CTO/CEO, Track4 Group NL, UK, ES 1997-2002
Track4 was a software house that created online CRM extensions for SAP and other applications for project managers
Responsible for €20M revenue, €3M development budget, 5 direct reports, 35 indirect reports
• Grew company from zero to 40 employees generating €12M annual revenue within 2 years with a broad client base
• Restructured firm and offering to adjust for the internet bubble crash, creating a sustainable company with lower fixed costs
• Secured a for niche online project management software market and maintained double digit growth for 4 years
• Developed applications in the architecture and property space, which saved over 30% in construction and road building costs
• Received grant of €500K from the European Union to develop innovative software for clients like Philips and the Dutch Army
• Built and led a high performing development team, programming in Powerbuilder, C, Perl and ASP, with a retention of 95%
Education
MBA [INSEAD] FR, SG 2006
Attained an MBA in Finance, Entrepreneurship and General Management. President of the INSEAD Entrepreneurship club. Active rugby player. Still involved as alumni advisor for the entrepreneurship department and the alumni relations department

MA Sociology and Media Science [Erasmus] NL, ES
Graduated in Sociology and Media Science, focussing on media’s influence on behaviour. Chief editor of Faculty magazine and organizer of two student study trips. Awarded a merit-based exchange to Universidad de Complutense in Madrid. Graduated 3.2
Other Experience
• Involved in ventures as advisor, applying my entrepreneurial drive and network to accelerate success 2003-2008
• Travelled around the world in 15 months visiting 40 countries on 4 continents doing volunteer work and studying languages. Developed a Dutch language RTW travel website which is still widely used 2003-2004
• Co-founded and sponsored a race team competing for the Renault Clio Cup and the Renault Megane Cup 1998-1999
• Co-founded a nightclub in Barcelona, which became one of the most successful clubs on the Costa del Sol 1998-2000
• At Sykes trained and deployed as technical support agent for Sybase and Powerbuilder database applications 1996-1997
• As platoon commander (2nd Lt) in the Dutch Army, led platoons of 40 soldiers from draft to deployment 1990-1992
Languages & Culture
English
Dutch
Spanish Fluent
Native
Business German
French Conversational
Basic
Lived in France, Ireland, The Netherlands, Spain, Singapore, UK, US (CA) and travelled to 55+ countries
Memberships
• Founding Member of The Keiretsu Forum London, one of the most successful global angel network investing over $250M in the last 8 years. Actively involved in the due diligence teams and in deal sourcing through my network
• Active member of the INSEAD alumni organization, particularly in the alumni entrepreneurs organisation
Other interests
Mountaineering (organized expeditions in Nepal, India and China), Snowboarding (certified snowboard instructor), Wind surfing, Kite surfing, Scuba diving (Rescue Diver), Rugby, Volleyball, Golf, Travelling (in over 55 countries)

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