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PPH Certified
Self Certified
About Me
I am an accomplished digital and print copywriter with more than eighteen years' experience of writing persuasive and engaging copy for websites, product brochures, press releases, white papers, promotional emails, sales and marketing letters, print and banner adverts, and more.
I have worked on high-profile advertising, marketing and direct mail campaigns for Nokia, Three, 118 118, Gillette, Shell, Kia, Cathedral Cheddar, Morrisons, World Books and Books For Children.
I have also written freelance for companies such as Elsevier, Michael Page, Mothercare, BCA, Latitude, Systems Valley, the Manappat Group, Simply Media and Systems Valley and worked as an in-house copywriter for market leaders such as Thomson Reuters and Butterworths Tolley.
Areas covered: Worldwide
Portfolio
Skills
PPH Certified
Self Certified
Job Reviews on PPH
Work Experience
I turned freelance in August 2006 and have been writing marketing, promotional and website copy for a wide range of clients, including Systems Valley, a leading IT solutions and services provider, The Manappat Group, one of the premier business houses in the Gulf and Indian subcontinent, Optomac, a leading provider of security systems and protection devices, and Latitude, Europe's biggest dedicated Search Engine Marketing agency.
I have also worked on a freelance basis for leading UK advertising and marketing agencies such as Haygarth, Billington Cartmell, McCann Erickson, OgilvyAction and Paratus Communications, on digital and print campaigns for clients such as Nokia, Three, BAT, Dairy Crest, Morrisons, 118 118, Gillette and Shell.
My recent projects have included writing:
* Websites, press releases, emails, white papers and weekly blog entries for an IT solutions provider
* Website and press release copy for a market-leading business house
* Online video scripts for a video production and distribution company
* Website and email copy for a procurement services company
* Website, brochure and email copy for a security and protection solutions provider
* Business communications copy for a healthcare solutions company
* Website and brochure copy for a multi-specialty clinic in the United Arab Emirates
* Website and brochure copy for an IT, project management and service management training organisation
Prior to turning freelance, I worked as an in-house copywriter for Thomson Scientific (now Thomson Reuters), writing copy for a wide range of promotional material aimed at the pharmaceutical and chemistry markets, including brochures, adverts, taglines, fact sheets, direct mail pieces, promotional emails and websites.
I have also worked as an in-house and freelance copywriter for market-leading companies and organizations such as Elsevier, Mothercare, Michael Page, Tolley Butterworths, British Safety Council and Current Science.
For examples of my work, please see my portfolio. You can see further examples at:
http://www.whitereel.com
http://www.manappat.com
http://www.alzoramedicalcentre.com
http://www.pantaq.com
http://www.systemsvalleyacademy.com
http://www.systemsvalley.com
http://www.leavemaster.com
Education
I have an M.A. in Screenwriting from the London Film School, a Diploma in Media Practice from Birkbeck College and a B.A. (Hons) in History from King\'s College, London University.
I have also undertaken training courses in copywriting and marketing through the Chartered Institute of Marketing, Popular Communication and Communications Skills Europe.
I have also undertaken training courses in copywriting and marketing through the Chartered Institute of Marketing, Popular Communication and Communications Skills Europe.
