Photographer, Journalist, Social Media Marketing, Publi...
Los Angeles, United States
Ginger is the founder of Ginger Media & Entertainment and a graduate of one of the top multi-media and entertainment Universities in Europe, London's University of Westminster, holding a BA (Hons) in Contemporary Media. GM&E is a boutique SMM and PR consultancy focused on brand strategy, marketing and communications for entertainment, art, media and start-ups with clients in the US, UK, Australia, ...Canada and Asia. Social Media
Marketing for Business, including Blogging, Facebook, Twitter, YouTube, LinkedIn, Google+, Search, SEO and Content
Marketing.... Development, execution, and measurement of diverse social media strategies. Digital content provider. Los Angeles based Public Relations for diverse and international clientele. Ginger Liu works with filmmakers and artists, nonprofits, social change organizations, retail, IT start-ups and businesses on social media strategies. Public Relations, blogger lists, wire releases, extensive PR to demographic, business sector, press, social media, fans. I am the Director of Digital Marketing for a US fashion brand. I'm also a Publicist and Social Media Director for numerous independent films and Social Media Strategist/PR and Consultant for businesses and start-ups - I strategize, develop, consult and execute. In addition, I am a digital journalist and author. Focused on brand strategy, design, product launch, marketing & communications for entertainment, art, media and start-ups with clients in the US, UK, Australia, Canada. Ginger is also hired as a freelance consultant for larger companies. Blog design, content and consulting. COMMUNITY ENGAGEMENT CAMPAIGNS AND CROWD FUNDING. PR and Communications - International media outreach - journalists, radio, TV, newspapers, bloggers, magazines, influential Twitters, movers and shakers. Proven track record of planning, managing and executing social media campaigns. Understands how to leverage content and social platforms to engage a community and build brand awareness. Can demonstrate past results of successful sales and lead generation social media campaigns. Knowledge of Search Engine Optimization and some hands-on experience employing SEO. High social media IQ (Facebook, Twitter, YouTube, G+, StumbleUpon, uStream, apps, etc.). Execute on a customer acquisition and lead generation driven social media game plan across multiple brands. Build and oversee relationships with third party social media communities, brands, and individual publishers. Develop viral campaigns, contests and other incentive-based programs to build brand awareness and engagement. Rigorous analysis and reporting of key metrics across social media initiatives and recommendations for optimizations. Sweepstakes, Competitions, Digital Content, Blogger Outreach, Forums/Blog Posts, Social Media Marketing and Community Management - You Tube, Facebook, Twitter, Google+, et al, Facebook/Google Adds, Email Marketing, Analytics, Bookmarking, SEO, Press Outreach, Influential Twitters/Bloggers, PR, Public Relations, Non-Profits, Crowdfunding, Market Research, Journalism, Digital Photography, Video, Sponsorship, Investors, Media Relations - TV, Film, Red Carpet, Festivals, Blogs, Magazines, Radio. Facebook ads, Facebook apps, promoted tweets, professional social media engagement platforms, blogs, content creation, campaign integration. Published: Writing, blog-writing, sales copy, website and blog content, business-plans, Wordpress, article-writing, copywriting, TV, Film, Video scriptwriting. Film Publicist – IMDB UCLA - Screenwriting for Film - certificate - 2012 - Script reader for Hollywood production companies. Entertainment journalist and travel author. Ginger Liu is a freelance journalist and photojournalist and world traveler. Hollywood: Film Reporter for the Examiner and a Film Reviewer for IndieWire’s The Playlist and Film & TV Columnist and Reviewer for Regent Media’s Gay Wired. Hollywood entertainment, artist agency, editorial, film, festivals, photography, art, design, fashion, music in LA since 2008. Supports global Charities, NGOs. Press experience: Entertainment, Art, Media, Digital, Technical, Advertising, Social Media, Journalism, Photography, Film, Music, Web TV, Design, Marketing, Fashion, Retail, Travel, Food, Luxury, Life Style, Business, News, Celebrity, Drink, Entrepreneurs, Consumerism, Charities, NGOs, Literary, Talent. Editor of Los Angeles Blog - LAFTATSOMA. Editor and Reporter - Examiner.Skills: Blogging
| Copy Writing
| Journalistic writing
| News
... Photography | Photoshop | Portrait Photography | Public Relations Skill | Search Engine Optimization | Wedding Photography